Hilariously Serious
Something is wrong with Kate Upton's shorts. →
Somebody help that poor girl.
Put on your hats and grab your magnifying glasses, gang, because Detective Coates is ON THE CASE!
(For Dorsey.)
Street Art of the Day: Banksy has updated his website with his latest stuff, including the child laborer, The Bush, I Hate This Font, Paper Crane, and more.
Someone please put this man on the cover of W magazine immediately. It’s as if Megan Draper did a Freaky Friday body switch with a greasy Chinese parking lot attendant and decided not to lower her dressing standards. It’s like Margaret Cho’s impression of Kim Jong-il came to life and ran away. It’s… can I have that jacket?
The man is, in fact, the security guard at Christie Miller’s apartment complex in Xujiahui, Shanghai, and she claims that his “Gucci clutch” and “Zach Morris cell phone” make her feel “so safe.” Her brother, Kalifa Dong, took this photo. I hope that it is the first of many.
Science!
Scientists at MIT have developed this freaky non-stick coating that keeps ketchup flowing. Amazing solution to an old problem. Also one of the weirdest videos you will see this week.
Both awesome and gross at the same time.
Here’s a screen shot of what may be the first ever ad placement spotted on tumblr, you guys. (Screen-cap’d from my own dashboard)
I believe I just saw my first Tumblr ad. And you know what? It was good. On my Radar, there is a gif of Coke being poured into a glass. It comes from theCoca-Cola account. Maybe I haven’t noticed an ad before, or maybe they weren’t as good, but as I wrote at the beginning of the month:
Tumblr is trying to tap into the creativeness that thrives on the platform and also let its users interact with brands in a creative way.
“Brands can’t simply approach Tumblr paid placements the same way they would take on, say, Facebook paid advertising,” said Ron Schott, senior strategist at digital agency Spring Creek Group. “Content needs to be interesting and shareable, not just eye-catching.”
Rolling out an ad platform to a community virulently opposed to ads isn’t the easiest thing in the world. Tumblr has taken baby steps to introduce both brands and users to advertising. Up until this week, the company tried different ways to generate revenue. It takes a piece of the action from designers who sell custom themes, and for a dollar, users can highlight their posts throughout their dashboard. But now Tumblr is letting advertisers buy ad space on the dashboard through the Radar — the ever-changing space where Tumblr highlights interesting posts — as well as through the Tumblr directory.
“I see the ad piece as being the way for brands to get started on the platform to build their audience,” said Noah Brier, CEO of content-curation technology Percolate.
Packages start at $25,000 and brands that buy in can highlight one of its posts — typically images or text, but all post types (quotes, links, chats, audio and video) are available to be to be included in the Radar — so that users will see, and then hopefully share the content
Native ads in the wild. Wild.
Ron Swanson goes blond. Nick Offerman debuted his new look at the Peabody Awards on Monday.
Dan Harmon Poops: HEY, DID I MISS ANYTHING? →
Kids:
A few hours ago, I landed in Los Angeles, turned on my phone, and confirmed what you already know. Sony Pictures Television is replacing me as showrunner on Community, with two seasoned fellows that I’m sure are quite nice - actually, I have it on good authority they’re quite nice, because…



